Peter Chapman Joins Backbase as Principal FinTech Strategist

Peter Chapman joins Backbase North-America to expand Backbase’s product strategy and deliver expert support to Backbase customers throughout the region.

03 DECEMBER 2013, NEW YORK
Summary
Backbase, the customer experience platform specialist, announced today that Peter Chapman has joined the company as Principal Fintech Strategist in the Backbase New York offices. Chapman, who comes to the team from Boston-based First Trade Union Bank, will guide the Backbase product strategy towards a strong focus on innovation in banking. He will also be supporting the expert services team and Backbase customers throughout the region as they work towards creating successful digital and omni-channel banking initiatives.

“I’m very pleased to welcome Peter Chapman to the team. As a former banker he brings with him first-hand knowledge of the types of issues financial institutions struggle with, and a wealth of expertise with technology in general,” said Herber de Ruijter, General Manager North America at Backbase. “Peter will be a great addition to the Backbase U.S. team. We have already had a lot of success with global banks, and the level of interest we have received from mid-size, community, and regional banks and other financial institutions is telling us that there is a strong need for our product. The technological advantage we can deliver will help them compete with larger banks, and allow them to provide the kind of unbeatable digital and mobile experiences today’s customers expect. Chapman’s insider knowledge will be key to ensuring we understand the unique needs of these institutions and that we hone our product to meet them.”

“I joined the Backbase team because, as someone with a banking background, I understand the importance of having a fully customizable and open digital platform, and I am convinced that Backbase’s innovative customer experience platform is exactly what the industry needs,” said Peter Chapman. “I’m excited by the possibilities this incredible product will bring to smaller financial institutions, and I’m looking forward to exploring them. The majority of products in the market take a one-size-fits-all approach and I truly believe Backbase can help financial institutions differentiate their digital strategy and regain control of their future.”

Peter Chapman was previously the Senior Vice President of Emerging Technologies at First Trade Union Bank where he implemented mobile banking, tablet banking, mobile deposit, and improved the online account opening process and mobile website. While there, he also forged a strategic partnership with LevelUp to deliver the first mobile payment solution in the United States. Prior to that, Chapman was Vice President of Management Information Systems at Georgetown Savings Bank.

Quotes
"I’m very pleased to welcome Peter Chapman to the team. As a former banker he brings with him first-hand knowledge of the types of issues financial institutions struggle with, and a wealth of expertise with technology in general. Peter will be a great addition to the Backbase U.S. team. We have already had a lot of success with global banks, and the level of interest we have received from mid-size, community, and regional banks and other financial institutions is telling us that there is a strong need for our product. The technological advantage we can deliver will help them compete with larger banks, and allow them to provide the kind of unbeatable digital and mobile experiences today’s customers expect. Chapman’s insider knowledge will be key to ensuring we understand the unique needs of these institutions and that we hone our product to meet them." Herber de Ruijter, General Manager North America at Backbase
"I joined the Backbase team because, as someone with a banking background, I understand the importance of having a fully customizable and open digital platform, and I am convinced that Backbase’s innovative customer experience platform is exactly what the industry needs. I’m excited by the possibilities this incredible product will bring to smaller financial institutions, and I’m looking forward to exploring them. The majority of products in the market take a one-size-fits-all approach and I truly believe Backbase can help financial institutions differentiate their digital strategy and regain control of their future." Peter Chapman
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About Backbase

Backbase is a fast growing fintech software provider that empowers financial institutions to accelerate their digital transformation and effectively compete in a digital-first world.

We are the creators of the Backbase Omni-Channel Banking Platform, a state-of-the-art digital banking software solution that unifies data and functionality from traditional core systems and new fintech players into a seamless digital customer experience. We give financials the speed and flexibility to create and manage seamless customer experiences across any device, and deliver measurable business results. We believe that superior digital experiences are essential to stay relevant, and our software enables financials to rapidly grow their digital business.

More than 80 large financials around the world have standardized on the Backbase platform to streamline their digital self-service and online sales operations across all digital touchpoints. Our customer base includes Al Rajhi Bank, ABN AMRO, Barclays, CheBanca!, Credit Suisse, Fidelity, Hapoalim, HDFC, Hiscox, ING, KeyBank, Legal & General, NBAD, OTP, PZU, PostFinance, Societe Generale de Banque au Liban and Westpac.

Industry analysts Gartner, Forrester and Ovum recognize Backbase as an industry leader in terms of omni-channel banking platform capabilities, and award the company high marks for its deep focus on customer experience management and unparalleled speed of implementation. Forrester named us a leader in the Forrester Wave for Omni-Channel Banking.

Backbase was founded in 2003, is privately funded, with headquarters in Amsterdam (HQ Global) and Atlanta (HQ Americas) and regional operations in London, Mumbai and Singapore.

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