Sparebanken Sogn og Fjordane selects Backbase digital banking platform

Norway’s Sparebanken Sogn og Fjordane has chosen Backbase DBP to improve its online and mobile experiences.

Backbase, the omni-channel digital banking leader, announced today that Sparebanken Sogn og Fjordane has chosen Backbase’s digital banking platform (DBP) to use as its new omni-channel banking experience.

Sparebanken Sogn og Fjordane is the largest bank in the county of Sogn og Fjordane, with total assets of NOK 46 billion. The bank has 23 branches in the county and is present in 21 of the county’s 26 municipalities. Sparebanken Sogn og Fjordane is the eighth largest savings bank in Norway.

“We selected Backbase for its flexible platform with a solid, future-proof architecture,” said Reiel Haugland, head of business development at Sparebanken Sogn og Fjordane. “The future for our bank is digital, and more and more this is an omni-channel world. Backbase delivers a seamless experience across channels, and enables strong cross-sell and upsell tools to our business teams so they’re in direct control over the most important customer delivery channels.”

Backbase DBP will be integrated on top of the Evry core banking system, currently in use with Sparebanken Sogn og Fjordane, and used by a substantial number of banks in the Nordics. This integration pattern will be productized by Backbase to be used to further expand in the Nordic banking market.

“We are excited that Sparebanken Sogn og Fjordane has selected Backbase as the foundation for its omni-channel strategy,” said Matthijs Eijpe, regional director Nordics and CEE at Backbase. “Sparebanken Sogn og Fjordane has a strong digital vision, and plans to deliver a unique customer experience in their market. We look forward to working with Sparebanken them in helping to accelerate their digital transformation roadmap.”

About Backbase

Backbase is a software company that creates products such as Backbase CXP and Backbase DBP, each designed to help financial institutions organize, create, and manage customer experiences across all channels, and on any device. Our mission is to help organizations transition smoothly into truly customer-centric businesses by adopting an outside-in approach, pleasing customers while delivering measurable business results. We believe that customer experience management is essential for gaining a competitive edge in the financial sector, helping organizations stand out from the crowd, while growing their business in the process. For more information visit
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About Backbase

Backbase is a fast growing fintech software provider that empowers financial institutions to accelerate their digital transformation and effectively compete in a digital-first world.

We are the creators of the Backbase Omni-Channel Banking Platform, a state-of-the-art digital banking software solution that unifies data and functionality from traditional core systems and new fintech players into a seamless digital customer experience. We give financials the speed and flexibility to create and manage seamless customer experiences across any device, and deliver measurable business results. We believe that superior digital experiences are essential to stay relevant, and our software enables financials to rapidly grow their digital business.

More than 80 large financials around the world have standardized on the Backbase platform to streamline their digital self-service and online sales operations across all digital touchpoints. Our customer base includes Al Rajhi Bank, ABN AMRO, Barclays, CheBanca!, Credit Suisse, Fidelity, Hapoalim, HDFC, Hiscox, ING, KeyBank, Legal & General, NBAD, OTP, PZU, PostFinance, Societe Generale de Banque au Liban and Westpac.

Industry analysts Gartner, Forrester and Ovum recognize Backbase as an industry leader in terms of omni-channel banking platform capabilities, and award the company high marks for its deep focus on customer experience management and unparalleled speed of implementation. Forrester named us a leader in the Forrester Wave for Omni-Channel Banking.

Backbase was founded in 2003, is privately funded, with headquarters in Amsterdam (HQ Global) and Atlanta (HQ Americas) and regional operations in London, Mumbai and Singapore.